- PROJECT DETAIL
- Toward Beyond Zero
"SUPER ZERO Lab" shows the beauty and value of Japanese traditions to the world while striving to create innovation for the future in a salon style lab store.
Here, we introduce the artistry and craft from Japan’s long tradition and wisdom, to become a source of inspiration for innovation towards the future.
As a store, lab, and event space, we aim to fuse the essence of Japan's mazenbi, the concept of true beauty and goodness, with a multicultural perspective. We encourage visitors to engage with the space, and help foster the emergence of new businesses and their successors.
By encouraging diversity, we hope to create opportunities that pave the way for the future of Japanese manufacturing regions and artisans as well as the world.
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KDS has been involved in branding and direction, interior design, and sales support.
- CLIENT & PARTNER
- Asano Nenshi Co., Ltd.
Yabashi Limestone Powder Production Company Limited.
- PLACE
- Tokyo
